Bad run? or Bad Play?

I found this artical at www.pokermagazine.com/
All players, including winning players, run bad from time to time. Sometimes you have great pot odds to make your call but your cards just don’t hit. Sometimes you correctly raise to knock out your opponents and then someone (mistakenly) calls but manages to hit his miracle draw."Running bad” is just poker parlance for having a run of bad luck. It’s the land of bad beats and bad cards. There’s nothing you can do but ride it out while minimizing your losses. And don’t fret too much. It happens to all poker players from time to time -- even the professionals.Recognizing the difference between running bad and playing bad is as difficult as it is important. If you think that you’re just running bad, you’ll be unlikely to change your game. In fact, for the most part, you shouldn’t. You should make only the adjustments necessary to compensate for the change in your image that your long string of losses has produced. But aside from that you should continue to do what you’ve been doing. The cards are at fault, not you.But if you’re playing bad -- there's something wrong in your game you're overlooking -- you must change what you are doing or you will surely go broke.Think of it as a leak in your game. If you don’t fix it, no matter how cleverly you maneuver at the table, you will eventually sink. Since you are causing your losses by playing badly, it is you who must fix them.
Ashley Adams: www.pokermagazine.com/